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Posts Tagged ‘honda 2010’

Finding the Right Franchise : new cars honda 2010

Monday, February 15th, 2010

Finding the Right Franchise  
by William Doyle

 

There are over 2,500 different franchises for sale right now. Trying to choose the right one might seem like an impossible task. If you are a first time franchise purchaser, where should you begin? The answer is not easy; every franchise is unique and there are hundreds of characteristics to review. That said, certain characteristics keep popping up when we examine the best franchises.Here are SmarterFranchises three keys to a great franchise:

1. Multi-unit Ownership The proof is in the pudding. The best indication that a franchisee is happy with his business is if he spends more money to purchase another unit or an additional territory. The logic is the same as why Honda has such a strong reputation in the car market. If your uncle Jeff has bought three Accords in a row, Honda must be doing something right.

For the most part, multi-unit owners start with one store which becomes so successful that the want a second and so on. In order to finance a second store, a lender will examine the first store’s cash flow. If a franchise wasn’t financially viable, it would be nearly impossible to open additional units.

Multi-unit ownership is also an indication of operational efficiency in a concept. With some franchises, there is so much work that is impossible for the franchise owner to focus on anything but day to day operations. The book, “The E Myth” talks extensively about this trap of getting stuck “working in your business” vs. “working on your business.” Even if you never plan to open multiple units, this is an important characteristic, because more likely than not, you would eventually like to retire or at least take a vacation one day.

Be wary of franchise owners who explain low multi-unit ownership by suggesting franchisees make enough money with just one unit. If there is one thing history has shown, people rarely decide they have “enough” money.

2. Proven Franchisor Track Record There are three items to think about when examining the franchisor’s track record. The first is an understanding of how much risk there is that the franchisor might go out of business. Unfortunately, many of the 2,500 franchise concepts available just won’t make it as sustainable businesses. If you purchase one of these concepts, you may lose much of your investment.

Second, the franchisor’s track record should give you an indication about the quality of the concept. Did the franchisor own several successful stores for many years before deciding to franchise his concept or did he just decide one day that there was good money in franchising so he better come up with a concept.

Third, franchisors with longer track records have more established training and support programs. While you might save a few thousand dollars buy getting into a franchise early, chances are you won’t get much for your investment. New franchisees haven’t had the time to put together development support or training programs or marketing campaigns. Also, if you are one of the first buyers, you are the guinea pig which often means more risk. Maybe a new food concept works great in a mall food court or maybe it doesn’t? Wouldn’t be nice if you weren’t the one who had to run the experiment?

3. Strong, independent franchisee association Unfortunately, the unspoken reality is that the franchisor’s and franchisee’s interests aren’t always aligned. Eventually, there will be disagreements over finances, marketing programs or development issues. Knowing that issues are sure to arise, it is helpful to know that you will have an organized group of franchisees who can relate to your situation. Independent associations have many benefits. In addition to creating leverage for the purpose of negotiating with the franchisor, an association also can improve communication among franchisees. Independent associations also allow members to pool resources to hire competent professionals such as lawyers or financial advisors or marketing consultants. Finally, like with any organization, a collective, institutional memory is created. The AFA has an excellent article on associations on its site

It is also a negative sign if the franchisor goes out of its way to discourage an association. It usually means that the franchisor does not have the franchisees best interests in mind and is afraid of having to deal fairly with franchisees.

In addition to independent associations, franchisees may also develop a co-op to purchase goods at a discount or control a portion of the system’s advertising budget or develop a lobby group for a specific issue. All of these our good signs.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

What is the History Behind Honda Cars? : New honda 2010

Sunday, August 9th, 2009

What is the History Behind Honda Cars?  
by Amy E Nutt

 

Headquartered in Japan, the Honda Company has had a long and successful history of making quality cars. The Honda Technology Research Institute Company is the 6th largest automobile manufacturer in the world and the biggest engine-builder in the world. Each year, Honda builds more than 14 million internal combustion engines. The company builds automobiles, motorcycles, trucks, scooters, robots, jets and jet engines, ATV, water craft, electrical generators, marine engines, lawn and garden equipment, mountain bikes, and aeronautical technologies.

 

In October 1946, Soichiro Honda established the Honda Technical Research Institute in Hamamatsu, Japan. The goal was to develop and build small 2-cycle motorbike engines. Two years later, Honda Motor Company, Ltd. was created. Honda’s first US storefront opened in 1959 in Los Angeles.

Honda’s first production automobile was the T360 mini pick-up truck. The first production car from Honda was the S500 sports car.

Chronological highlights of the history of behind Honda cars as reported by world.honda.com include:

1963Honda’s first sports car (S500) and light truck (T360) released. 1966Sales and export of S800 begin. 1967Front-wheel-drive minicar, N360, released. 1968Export of N360 and N600 begin.

1971Life minicar released.

1972Civic released.

1976Accord CVCC (1600cc) released.

1978Prelude released.

1981City released. 1985Today minicar and Legend released. Quint Integra released.

1986 Honda expanded into the luxury automobile market with the creation of the Acura brand

1989Accord Inspire released.

1990NSX sports car released. 1992Worldwide automobile production reaches 20 million units. 1994Odyssey released.

1995Worldwide Civic production reaches 10 million units. CR-V sports utility vehicle released. Worldwide automobile production reaches 30 million units.

1996Step WGN (Wagon) released. 1999Honda S2000 sports car released. Lagreat Canadian-made minivan released. Insight hybrid released.

2000Life Almas, first minicar with features for the physically challenged, released. Stream minivan released.

2001Fit released. Civic Hybrid released.

2003Honda becomes first Japanese automaker to produce 10 million cars in the U. S. New Odyssey released.

2005Ridgeline next-generation truck released in U.S. American Honda Motor begins sales of Phill, the first home refueling appliance for natural gas vehicles. Leasing of FCX fuel cell vehicle for home use begins. Worldwide sales of Honda hybrid vehicles reached 100,000.

2006Zest unveiled. Performance of next-generation fuel-cell car FCX Concept demonstrated.

2007Crossroad released.

In August 2008, Honda surpassed Chrysler as the 4th largest automobile manufacturer in the United States. Currently, Honda is the second largest manufacturer in Japan behind Toyota and ahead of Nissan.

Honda increased global production in September 2008 to meet demand for small cars in the U.S. and emerging markets. Due to the current global crisis, the company is now rearranging U.S. production to keep operations functioning, while building fewer minivans and sport utility vehicles.

Honda introduced the second-generation Insight in its home nation of Japan in February 2009. The U.S. market received the new Insight in April 2009. Honda expects to sell 200,000 of the vehicles each year, with half of those sales in the United States. Since 2002, Honda has been selling the Honda Civic Hybrid (2003 model) in the US market. It was followed by the Honda Accord Hybrid.

The history of Honda Cars has been filled with many achievements. With the current economic slow down, Honda is making necessary adjustments to its business structure to ensure its future success.



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